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The Right Choice for Your Success

File code: ADM.LICENSEDVENDOR.POL
Approval Date: 08/27/12
Approved By: President

Policy on Use of Licensed Vendors for Reproduction of Items with Â鶹´«Ã½ Logos

To protect the integrity of the Â鶹´«Ã½ Illinois University brand, all vendors who apply a Â鶹´«Ã½ Illinois University trademark (logos: belltower, Â鶹´«Ã½ Illinois sweep, Rocky logo, and/or word marks: Â鶹´«Ã½ Illinois University, Leathernecks, Â鶹´«Ã½) must be a registered licensee through the University’s trademark licensing partner, Learfield Licensing Partners (LLP).  Any product bearing the marks (logo, words, symbol, design, or any combination thereof) of Â鶹´«Ã½ Illinois University must be licensed.

For-profit and non-resale items distributed to promote the institution must be produced by a licensed vendor. In addition, product concept, artwork, logos, and word marks must be approved prior to production.

To become a licensed vendor, call 298-1861 or email marketing@wiu.edu. Complete licensing requirements, including the trademark licensing form, can be found at .

Approval for the use of Â鶹´«Ã½ trademarks will not be granted to vendors not licensed through LLP. Permission for logo, trademark, and wordmark usage, is administered and granted through University Marketing.